Like many, Natalie (NappyLuxe Founder) opted to give cloth nappies a go when becoming a parent.
She was determined to make whatever small difference she could to reduce her environmental impact. Furthermore, finding out that switching to cloth would save her family thousands of dollars per child made the decision a no-brainer.
After years of experience trialing dozens of styles and types of cloth nappies, it became clear that not all cloth nappies are created equal. Natalie set out on a quest to create a premium nappy that's both simple to use, long-lasting and ultra-absorbent.
NappyLuxe was born.